Yahoo Stock Forecast: Will Mayer’s New Mobile-Centric Plan Pay Off

Summary

  • Yahoo stock has more than tripled due to the company’syahoo stock forecast investment in Chinese e-commerce giant Alibaba.
  • Yahoo has acquired new startups to enter new growth markets in online advertising.
  • Yahoo is trying to find a tax-free way to return remaining investment in Alibaba to shareholders.
  • I Know First algorithm correctly predicted stock price increase in June 30th article and forecasts a future bullish signal for Yahoo stock.

On July 16th, 2012, Marissa Mayer was named CEO of Yahoo. The 20th employee at Google, she had risen up the ranks all the way from programmer to Vice President of location services, the company’s next key growth driver. At an informal dinner with Yahoo’s board, Mayer shocked everyone with a detailed plan for the company going forward, causing one member of the board to claim, “That’s the next CEO of Yahoo,” after she left. Mayer has listed four new fields as Yahoo’s growth businesses to help offset declining display ads, stating, “Video, along with mobile, social, and native, represents a new format of online advertising that has the potential to help us transform and modernize Yahoo’s display business and return it to growth”. Since becoming CEO of Yahoo, Mayer has acted quickly to transition the company, immediately acquiring assets to do so and using them to acquire startups that can make her vision a reality.

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